Understanding the statpx Site Health Score: What 0–100 Means for Your Website
Every site card on the statpx dashboard shows a number between 0 and 100. That number is the Site Health Score — a quick-read signal that tells you how well your analytics setup is working and how your site is performing across the metrics that matter most. It's not a vanity metric. It's built from four real, measurable components, each worth up to 25 points.
Here's exactly what goes into the score, what the colors mean, and what to do if yours is lower than you'd like.
Color Coding at a Glance
Before diving into the components, it helps to know how to read the score visually:
A green score means everything is working and your site metrics are in a healthy range. Amber means at least one component needs attention but nothing is critically broken. Red means one or more components are scoring zero and you should investigate today. A gray dash means statpx doesn't have enough data yet to calculate a score — this is normal for new sites or sites that were just added.
The score refreshes every 60 seconds, so changes you make (like reinstalling a removed snippet) are reflected quickly without needing to reload the page.
The 4 Components (25 Points Each)
The health score is the sum of four independent components. Each contributes a maximum of 25 points, for a total possible score of 100. They are calculated independently — a low score in one area doesn't affect the others.
1. Snippet Verified
- Confirmed installed: 25 pts
- Unverified or removed: 0 pts
2. Recent Traffic (30d)
- ≥100 pageviews: 25 pts
- 10–99 pageviews: 15 pts
- 1–9 pageviews: 8 pts
- 0 pageviews: 0 pts
3. Bounce Rate (30d)
- ≤40%: 25 pts
- 40–60%: 15 pts
- 60–80%: 8 pts
- >80%: 0 pts
4. 404 Error Rate (7d)
- 0 errors: 25 pts
- <2% of pageviews: 15 pts
- <5% of pageviews: 8 pts
- ≥5% of pageviews: 0 pts
What Each Component Measures and How to Improve It
Component 1: Snippet Verified
This is the most fundamental check. If your statpx tracking snippet isn't installed and confirmed working, none of the other data is reliable — and no data will ever arrive to calculate the remaining three components. A site that hasn't been verified scores 0 on this component regardless of anything else.
To earn this 25 points, go to the Snippet page in your site's sidebar. statpx will scan your site's homepage and confirm whether the tracking code is present. If the snippet was recently removed by accident — a theme update, a cache plugin, or a developer clearing the header — the recheck cron will detect this within minutes and the snippet verified status will drop to 0. Reinstall the snippet and run a manual recheck to restore the points.
If you manage multiple sites, the most common cause of this dropping is deploying a new version of a site that strips the snippet from the layout. Set up a post-deploy check as part of your deployment process.
Component 2: Recent Traffic
This component measures whether your site is receiving meaningful traffic based on the last 30 days of pageview data. A fully functional, actively visited site should reach 100 or more pageviews per month without difficulty. Staging sites, recently launched projects, or pages still being indexed will naturally score lower here.
The 30-day window means short-term traffic dips (a weekend, a holiday) don't drop your score to zero unless the entire month is empty. If you have traffic but this component shows 0 points, check whether the snippet is verified — unverified snippets don't collect data, which means the traffic counter stays at zero even if visitors are arriving.
To see your detailed traffic breakdown, open the Visitors section in the site sidebar.
Component 3: Bounce Rate
A bounce rate above 80% across all sessions over 30 days is a signal that visitors aren't finding what they expected. This could be a mismatch between ad copy and landing page content, slow load times causing visitors to leave before the page finishes rendering, or content that simply doesn't address the visitor's intent.
Note that some sites — news sites, single-page tools, reference pages — naturally have high bounce rates because visitors arrive, get what they came for, and leave. If your site falls into this category, a lower bounce rate score doesn't indicate a problem. Interpret the score in context. For multi-page sites where engagement matters, a score below 15 points here should prompt a content or UX review.
You can explore your per-page bounce rate data in the visitors and entry pages report to identify which specific pages are dragging the overall number up.
Component 4: 404 Error Rate
statpx tracks 404 errors automatically when the tracking snippet is installed on your error page. This component looks at the last 7 days and calculates what percentage of your total pageviews were 404 responses. A site with no 404 errors scores full points. A site where 5% or more of pageviews hit broken URLs scores zero — those errors represent lost visitors and potential damage to your search rankings.
Common sources of 404 errors: deleted pages that still have backlinks pointing to them, pagination URLs that no longer exist after a URL structure change, or broken internal links after a site migration. Find and fix these using the 404 error tracking report in the Visitors section of your dashboard.
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Create your free account →The Bottom Line
The Site Health Score gives you a four-component snapshot of your analytics setup and site quality in a single number. A score of 100 means your snippet is verified, your site has traffic, your bounce rate is low, and your 404 error rate is zero. Anything below 80 means at least one component needs attention. Check which component is lowest, follow the relevant link in your dashboard, and fix it — the score updates within 60 seconds of real data changing.